We welcome work which shows the applicants previous experience and interests, which may be in art and design, graphics, painting, illustration, photography, printmaking, typography, digital or textiles.The portfolio is uploaded as a PDF file through Admissions to OSIS.Please check that the link you send works. You may have an animation or moving image/film which can be uploaded to Vimeo, Flickr or YouTube and supply links in your portfolio.Answer the following questions: What was successful about your approach to the project? What might you do differently? Include in the PDF for each page: a title for a drawing or painting, short description of project brief(s).You are required to send alongside the UCAS application and personal statement, a portfolio of 20 to 25 pages in landscape format and saved as a PDF file format.This module will provide a historical and critical framework through image-based lectures, screenings and study visits.Īpplicants are required to send alongside the UCAS application and personal statement, a portfolio of 20-25 pages as outlined below. The module engages with critical texts to allow you to examine the relationship between theory and practice in design and to gain an understanding of the development of graphic design as a cultural response to modernity. Key themes relating to graphic arts and imagery, including the consumption of mass media and imagery, image and consumer culture and the emergence of ‘new' media in art, design and communication, will be explored. In the second part of the module you will consider the professional development of design for communication and media, the evolution of ‘popular' mass imagery and the role of changing technologies and techniques, including the moving image and animation, in the development of image and text production and reproduction. The first part of the module focuses on issues of process and practice, and seeks to chart the developing relationship between graphic design and associated professions like illustration, whilst conveying the overarching attitudes and ideas that have coloured artistic and design production and discussion. In doing so, its aim is to consider the different factors that have affected and influenced the production of imagery during this period. This module presents a chronological history of graphic design production from the middle of the nineteenth century to the present day in Europe and North America. Design fields include photography, film and animation, typography, interaction, service design, user experience, social design, digital, book and editorial design.Īt the end of the course, you'll be equipped with a combination of creative skills, cognitive processes and methodologies that will help you to shape the future for business, culture and communities. You'll develop a personal practice through rigorous investigation of a range of focused projects. In addition to learning core design and research skills, you'll work on live projects throughout the course: recent collaborations have included RSA, D&AD, Creative Review, The Science Museum, Amnesty International, Croydon Council, The British Film Institute and Save the Children. You'll be encouraged to be innovative, invent and inspire change. On this course you'll be encouraged to be innovative, invent and inspire change. This reflects the quality of work from this practice-based course. Our Graphic Design students have won more than 50 international competitions in the last four years including RSA, Creative Conscience Awards, ISTD and D&AD. 1 in London for graphic design* in the Guardian University League Tables 2023 (*covers graphic design and illustration animation).
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